Premier Tech and AgResource form distribution alliance on the AGTIV® line of inoculants in Canada
Taurus
is pleased to announce that Premier Tech will be working with AgResource for
the upcoming 2020 season to handle and distribute the full line of AGTIV® inoculants to
the Western Canadian marketplace, including Ontario.
“This
is an exciting alliance for us in Western Canada,” explains Craig Davidson,
President of Taurus Agricultural Marketing Inc. “We have been working
with Premier Tech for over seven years and have seen the market usage of their
agronomically enhanced biologicals grow and their expansive portfolio of
inoculant products fully rounded. Partnering with AgResource, with their
ability to better service and deliver to our growing customer base, was the
next logical step.”
Marc
Béland, Senior Director of Agriculture for Premier Tech adds, “We have been in
business, as a family business, for close to 100 years. Delivering
innovations and enhancing production with the only inoculant brand on the
market containing rhizobium and mycorrhizae has been a huge differentiator.
Premier Tech prides itself on its customer experience journey to support and
service our products.”
“Having
the ability to work with AgResource which has over 45 years in the market,
specializing in customer satisfaction, aligns nicely with our core values and
the culture we have in Premier Tech.” Marc continues, “We are confident
we have the right delivery of inoculants for any operation in an agronomically
innovative package and as with all parts of the Premier Tech business, we want
to insure we look after our grower and retail customers.”
“We
are very pleased to be able to take on the AGTIV® line of
inoculants from Premier Tech in the market we service and feel their focus on
innovation and agronomy fits well with our approach to business,” adds Mark
VanBraeckel, General Manager AgResource. “We will be an excellent option
for customers to order their AGTIV®
needs through and we expect to be concise in our approach to delivery, as
well as the servicing of in-season needs and inventory management for our
customers, as we have done for many years in the area of inoculants.”
For
more information please contact one of our Taurus Regional Managers www.taurus.ag or your local AgResource representative
www.agresource.ca
To
learn more about Premier Tech’s full line of innovative biological inoculants
visit www.ptagtiv.com or visit our biologicals section on our website and read one of our
latest blogs around the importance of proper soil biology.
Taurus Agricultural Marketing Inc. has been in business
since 2001, delivering tremendous agricultural value, with a focus in Western
Canada and more recently expanding efforts in the United States and
overseas. To learn more about our business and our leading edge,
sustainable solutions, visit our website at www.taurus.ag or contact one of our
professional people for more information. While there sign up to become a
Taurus Insider!
